Danish campaign for healthy eating absurd

As part of a campaign for healthier eating habits in Denmark, food minister Dan Jørgensen has called on the people to select a “Danish national dish”.

The liberal-conservative daily Jyllands-Posten praises the idea but finds fault with its implementation:

A large proportion of Denmark’s population is overweight. As a result of this and a lack of exercise, the number of cases of type 2 diabetes has risen significantly. In this respect the focus on a healthy lifestyle and the quality of food products is welcome. Somewhat depressing, however, is the fact that all of this has to be packaged in an infantile hype campaign meant to encourage discussions about whether fried pork or meatballs with potatoes and brown gravy should be the national dish.

… That will hardly encourage a more healthy lifestyle. To that end banal considerations such as the size and number of helpings are the decisive factor.